Dodge Charger Daytona SRT Concept


This new automotive era is full of surprises, and American automotive giant Dodge confirmed nothing is stopping it, during the presentation of the new Charger Daytona EV. The automaker clearly established “the muscle car is not going to die, it is going to evolve.”

In an exclusive presentation called “Speed Week Day”, the famous sports car brand revealed what will be its new EV, a muscle car with the DNA of an athlete and 100% electric.

The more than 50-year old 1969 Charger Daytona is one of the brand’s most respected sports cars in NASCAR history. It was designed to break speed records. And break records it did. The ‘69 Charger was the first sports car to break the 200 mph mark at the famous Talladega, Alabama track on March 24, 1970.

It has always been a unique design that captures the imagination of enthusiasts since its first generation, to the latest cutting-edge designs of its recent iterations, such as the famous Hellcat and Scat Pack.

Dodge Charger Daytona SRT Concept

Based on this legacy, Dodge takes a giant step in the brand’s path towards an electric future, revealing the Dodge Charger Daytona SRT, a concept that breaks away from the perception and style of what an electric vehicle with the Dodge emblem should be.

The new Charger Daytona SRT Concept offers a glimpse into the brand’s electric future through a vehicle that drives like a Dodge, looks like a Dodge and sounds like a Dodge without having a HEMI engine within its structure.

The two-door concept was unveiled at the M1 Concourse in Pontiac, Michigan, during the third day of the brand’s three-day Dodge Speed Week series of events, where performance products had been announced and revealed.

The new Charger Daytona SRT ditches the boring electric car paradigm and replaces it with an innovative sports concept. It features a new propulsion system that has not been fully disclosed, but promises to outperform the brand’s famous 710-horsepower SRT Hellcat engine and will be accompanied by a 126db exhaust sound that will not leave the famous roar of the brand’s iconic V8 engine behind, despite being electric.

The concept’s modern exterior styling incorporates subtle Dodge heritage cues, while exceeding aerodynamic goals. Interior design elements connect to create an immersive driver-centric experience through sounds, displays and lighting elements that change in and out at the touch of a button.

At the core of this model are three very pronounced features:

R-Wing: A unique aerodynamic design feature that connects the concept to its iconic Dodge Daytona.

Fratzonic Piping: The first exhaust system on an electric model can reach 126 dB, making it as loud as a Hellcat-powered Dodge.

eRupt: Multi-speed transmission with an electromechanical shifting experience.

“The Dodge Charger Daytona SRT Concept exists because performance compelled us to do so,” said Tim Kuniskis, chief executive officer of the Dodge brand. “Dodge is muscle, attitude and performance, and the brand carries that chip on its shoulder. The Charger Daytona SRT Concept can do more than run on the track; it can run a quarter-mile in acceleration. The Charger Daytona does more than define where Dodge is going - it will redefine what the American muscle car is,” he added.

This model will offer all-wheel drive and a new powertrain called ‘Banshee’ that joins power family names such as HEMI, Hellcat and Redeye.

Among its innovative features, it also has the PowerShot push-to-pass function, activated by pressing a button on the steering wheel. It provides an adrenaline rush of increased power for rapid acceleration; as “fiebrús” would to say, “it will be a ‘nitrous’ concept, but electric.”

The horsepower promised by this model, with a stick shift transmission, has been seen in models like the Porsche Taycan, the Audi E-tron and even Tesla’s famous Model S. The Charger Daytona SRT is scheduled to arrive in 2024 and it goes without saying that we all want to see this new athletic cousin of the Hellcat with great power at all four wheels and aerodynamics that has its competitors scared.

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